Vets should be made to publish prices, watchdog says

A stock image shows a female vet, wearing blue scrubs, whose face is not in shot, tying a bow around the neck of a cat which is sitting on a raised surface and wearing a neck cone Image source, Getty Images
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Vets should be forced to publish price lists so pet owners can see costs up front and shop around for the best deal, the competition watchdog has said.

Owners are often unaware of prices or not given estimates for treatments that can run into thousands of pounds, its investigation into soaring vet costs found.

Vet prices have risen at nearly twice the rate of inflation, the Competition and Markets Authority (CMA) also found.

Its proposals included making vets reveal if they are part of a large group, capping prescription fees and banning bonuses on offering specific treatments.

A BBC File on Four investigation in April found vet bills had skyrocketed, and heard from whistleblowers inside the industry who blamed higher bills on big companies buying up practices.

Hundreds of pet owners contacted Your Voice, Your BBC News, with concerns over vet bills.

Vets and animal charities told the BBC in June pet owners are increasingly having their sick animals put down or they are delaying taking them for treatment to avoid spiralling vet bills.

'£12,000 in vet bills'

A woman with blonde hair wearining a patterned cardigan and jeans is crouched down on the grass next to a black dog. The dog has its tongue sticking out and has a white patch of fur on its neck.Image source, Steve Fildes / BBC
Image caption,

Nicole put her wedding plans on hold after paying £12,000 for Ernie's vet bills

Nicole Hawley, 26, got in touch via Your Voice, Your BBC News after receiving an unexpected £12,000 bill to treat her dog Ernie, after he inhaled a grass seed while out on a walk and it became infected.

"We were given two choices by the emergency vet, either put him down or pay an extortionate bill for surgery," she told the BBC.

Ms Hawley was in the process of finding a different pet insurance provider for Ernie when he fell ill, meaning she didn't have financial support.

She and her partner ended up taking out a loan to pay for the procedure, and used money they had been saving for their wedding.

"We didn't have the money. But it took us five minutes to decide that we would find it from somewhere," Ms Hawley said.

Many vets offer a monthly subscription which covers check-ups, vaccinations and regular flea and worm treatments for dogs and cats but the price and services included vary between practices.

What’s Happening to Your Vet Bills?

File on 4 Investigates looks at how the corporatisation of the vet industry has led to price hikes of more than 60% in the last 10 years.

Kept in the dark

Veterinary prices had increased by 63% over a seven year period, which was nearly twice the rate of inflation, the CMA's Martin Coleman, told BBC Radio 4's Today programme.

"Many people were paying twice what they needed to for vet medicines," he said.

"It's not right to keep pet owners in the dark about key matters that affect them and their pets and their pockets.

"We're often not being told up-front basic information such as who owns the practice, the price of commonly used services, and we're not often given estimates of the likely price of treatment costing hundreds, even thousands of pounds."

The CMA also found practices owned by large vet groups charge 16.6% more on average than independent vets.

Mr Coleman said the regulatory system was set up in 1966, "when the world of veterinary services was very different to the world that we have today."

"There is regulation of individual vets, but there is no regulation of the businesses that own the majority of the practices in the country," Mr Coleman said.

A woman with long brown hair stands next to a vet operating table that is covered in a grey fleece. She is wearing dark grey scrubs and has a stethoscope around her neck. Image source, Lee Durant / BBC
Image caption,

Francesca Verney says vets struggle to talk about money

Francesca Verney, Veterinary Director at independent practice Pet People, contacted the BBC after a previous report on the price of vet bills.

"It's frustrating to be thought of as us having the wrong motivations, being driven by money," she told the BBC.

"If we're going to do a CT scan on a dog, that machine has cost me a quarter of a million pounds, plus the staff to run it safely. It's a big deal. We also have to anaesthetise animals for procedures that we would ask humans to lie still for."

The CMA's recommendations include:

  • Making it easier for pet owners to access cheaper medicines online, including by requiring vets to tell pet owners about savings they make by buying medicines online

  • Where a medicine is likely to be needed frequently, automatically providing a written prescription to enable the pet owner to purchase the medicine elsewhere

  • Capping the price of providing prescriptions at £16

  • Requiring vets to give pet owners clear price information when they are choosing a treatment, with prices in writing for treatments over £500 and itemised bills

  • Making the Royal College of Veterinary Surgeons to improve its 'Find a Vet' website to include pricing data

  • Making vets give clear price information to pet owners arranging a cremation and pet care plans

Wednesday's findings into the £6.3bn sector are provisional, with interested parties now having until next month to make submissions before a final decision is published next year.

After the decision, changes will be implemented through a legally binding CMA order, which is expected to come before the end of 2026. Smaller vet businesses given additional time to implement it.

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