Revised Premier Inn plan released

An artist's impression of what the new building would look like has been released

Plans for a new Premier Inn in St Ives have been scaled back and redesigned.

The height of the proposed hotel, on Trewidden Road, has been reduced by half a metre (1.6ft), and the number of rooms from 100 to 90.

Owner Whitbread said the revised plans were in response to public views.

The firm had previously been criticised by local people who objected over its size.

Whitbread revealed images of the new look of the hotel on the skyline

Whitbread said the building had also been redesigned to use natural materials, "more in keeping with St Ives’ vernacular".

The reduction in its height has been achieved by lowering the level of the hotel basement and by reducing the floor-to-ceiling height of the ground floor.

Bedrooms have also been removed from the top floor "to reduce the sense of mass of the new building", and the hotel's south-facing wing, to increase the distance of the hotel from neighbouring properties and gardens.

'Meaningful consultation'

If granted planning permission, the hotel is expected to create around 30 permanent year-round jobs and deliver £10m investment into the local economy.

Louise Woodruff, from Whitbread, said: “Following months of meaningful consultation and engagement with the St Ives community and stakeholders at Cornwall Council, we have made some significant changes to our plans.

“If we are granted permission to build, the new hotel is sure to be a popular choice with leisure guests during peak times as well as business travellers.”

Work has been done to address concerns from "local stakeholders" around parking and the impact of traffic, the firm said.