Ambassadors to help town visitors over summer

Four women in green T-shirts stand on a street holding leaflets. in the middle of them stands a man in a white shirt. In front of him is a sign advertising Warwick.Image source, Liz Healey/Visit Warwick
Image caption,

The group of five ambassadors will help visitors and work to promote the town

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A team of ambassadors will help people who visit a market town this summer.

Warwick town ambassadors will be on hand to give directions and answer questions that people may have.

The group of five are employed by Warwick Town Council, and will also conduct surveys, and promote the visitor information centre and box office.

"It really is to help tourists and locals as they come into Warwick, and direct them to the local attractions, whether that’s restaurants, or cafes, or the castle," said Paula Dunne, one of the ambassadors.

"Some people don’t realise until you tell them what's there, and they're so grateful which is really nice," she told BBC Coventry and Warwickshire.

"We get people from around the world, I spoke to someone from New Zealand the other week."

Image source, Warwick Castle
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The role involves directing visitors and locals to attractions like Warwick Castle

The group are also tasked with building positive relationships with local attractions, retailers and businesses.

Ms Dunne has lived in the town for 18 years, and said her love of the area made her apply.

"It's some of the little things, like some of the gardens people don’t realise are there, and the opportunity to get visibility of the castle from the outside," she said.

"Sometimes people don’t like to ask for help.

"You see them looking at their Google Maps, and the signal in Warwick is quite rubbish, and we sort of impose ourselves on them, they’re very grateful afterwards."

Image source, Liz Healey/Visit Warwick
Image caption,

Maisy Evason (left) and Paula Dunne have become ambassadors for the summer

The ambassadors are usually based in the town centre, wearing green and gold uniforms.

Maisy Evason grew up in Warwick, and has taken on the role in her summer break from university.

"It’s really exciting to rediscover things around me," she said.

"As much as it’s helping the public we also get to learn a lot as well."

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