Halloween festival likened to viral Willy Wonka event

Five wooden picnic benches in the foreground, with a shed behind them, a few wheelie bins and some small models including a windmill and a white church and low white fencing are behind. Fencing panels around the mini golf have Halloween themed paintings, with one looking like a window on a castle.Image source, Kayleigh Evans
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The festival includes a mini golf area among its attractions

  • Published

Disappointed families have described a Halloween attraction as "Cardiff's answer" to Glasgow's controversial Willy Wonka experience.

The Cardiff Halloween Festival is taking place in Cardiff Bay until 31 October, with a family ticket for two adults and two children costing £53.50 plus a £6 booking fee.

But some of those who visited during its opening weekend have described it as "quite amateur" and criticised the extra cost for a number of attractions once inside.

The festival organisers issued a statement on social media apologising "to those who left feeling disappointed", adding that severe weather in the 24 hours before opening meant "some zones were not quite ready".

The Willy Wonka experience in Scotland went viral on social media after families paid up to £35 a ticket for the event described by visitors as "little more than an abandoned, empty warehouse".

According to the Cardiff Halloween Festival website, a daytime ticket gives access to "all of Halloween Island's adventures - from trick-or-treating trails and playful shows to pumpkin-packed photo spots, games, and more".

But some families have told the BBC they were disappointed once they got inside the event at Alexandra Head.

A silhouetted pirate ship is next to a bridge with a number of pumpkin lanterns and orange tents on a hill. The website says Cardiff Halloween Festival. It also says 'Step ashore and explore every corner of Halloween Island'.Image source, Cardiff Halloween Festival
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An image seen on the Cardiff Halloween Festival website

Brych Rees, a teaching assistant from Merthyr Valley, said he had attended the event in different locations over the past two years but said this year's experience was "really disappointing".

The 35-year-old said he, his partner and two friends paid about £60 to enter and described the decorations as "really sparse" with "a total lack of atmosphere".

He said he refused to pay an extra £10 to enter a "very depressing tent maze that would have been over in about 30 seconds flat".

There were a "handful of rides and the rides themselves seemed depressed", he said, adding: "It was a really surreal experience."

Mr Rees said his group had been offered a 30% refund.

"If the organisers want any kind of continued patronage then severe and immediate improvements are necessary to Cardiff's answer to the Willy Wonka Experience - aka Cardiff Halloween Festival," he said.

'Just so underwhelming'

Kirstie Bevan, from Neath, said she and her husband Lee paid nearly £70 to attend the festival with their children on Saturday.

They had to queue for about one hour to get a "ghost ship" to the event, which she said was a Cardiff Bay water taxi with some decorations added.

"It just reminded me of the Willy Wonka experience in Scotland," said Mrs Bevan.

One tent contained props including a chair and table painted black, some barrels and pumpkins stacked up next to crates on a patch of grass in "pumpkin village", she said.

While the food was "really nice" and they enjoyed watching a fire show and The Salem Sisters, everything else was "just so underwhelming", Mrs Bevan added.

A young girl is lying down on a purple sheet-type covering on the floor. There are some small foam blocks around her and what looks like an inflatable green low wall with purple cones with holes in the top. Part of a woman holding a baby can be seen sitting down on the floor nearby.Image source, Lydia Darby
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Lydia Darby said her daughter banged her head on the floor in a marquee housing a bouncy castle

Lydia Darby, from Dudley, West Midlands, said her three-year-old daughter Delilah fell off a bouncy castle and banged her head on an area of floor without cushioning.

There were some foam mats, she said, adding that these were laid out "haphazardly" and had moved away from the edge of the bouncy castle.

Ms Darby told the BBC a member of staff told her afterwards the castle was for children aged five and over but said she had not been informed of this when booking.

A child with a face hidden by a smiling emoji stands in front of some pumpkins. Behind is what looks like a wooden pirate ship, two small fair rides and a number of white marquees. There is an area with tarmac and strips of grass behind the child.Image source, Kirstie Bevan
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Kirstie Bevan said the experience was "just so underwhelming"

'Quite amateur'

Kayleigh Evans, from Cardiff, visited with her partner Lee, and two young children on Sunday.

She said she had enjoyed previous Cardiff Halloween Festival events but said this year's seemed "quite amateur".

"When we got there it was so disappointing. I looked at the mini golf and thought I was not paying £5 per person to do that," she said.

A skeleton stands on the deck of a wooden pirate ship, with red lighting.Image source, Kirstie Bevan
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Brych Rees said the decorations were "really sparse"

Another visitor to the event posted a review on the attraction's Facebook page describing it as "a brilliant day out with six kids from 21 years to 10-months-old".

A Cardiff Halloween Festival spokesperson said: "We are very sorry that some guests did not have the experience we wanted for them during the opening daytime session.

"Severe weather in the 24 hours before opening meant that a number of areas were still being finalised on Saturday, which understandably led to disappointment."

They said they had been "working tirelessly" to provide the "experience people expect from us", adding that the safety of families was "always our highest priority".

Soft flooring in the bouncy castle area had been adjusted and was being monitored throughout each day following feedback on Saturday, the spokesperson said.

The organisers were "listening carefully to all feedback", they added, and were "encouraged by the many families who have contacted us directly to share how much they enjoyed their visit and the improvements they have experienced since Saturday".

"The majority of visitors since then have had a positive experience and we're delighted to see children and parents creating magical Halloween memories together across the island," they said.

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