Mental health campaign for new parents launched

Blurred image of woman sat on the floor near a cot and a bedImage source, Kieferpix/iStock/Getty
Image caption,

Barnsley Metropolitan Borough Council's campaign will be advertised in Barnsley Hospital, community health settings, online and on social media

  • Published

A campaign has been launched in South Yorkshire to help spot the signs of perinatal mental illness and encourage people to seek support.

Perinatal describes the period from pregnancy until about one year after a baby is born.

Up to 27% of new and expectant mothers will experience mental ill-health around the birth of their baby, NHS England said, with up to one in five fathers impacted.

Working alongside health and care professionals, Barnsley Metropolitan Borough Council has launched an animated video to highlight the signs and symptoms.

The video and supporting campaign material will be displayed in Barnsley Hospital, community health settings, online and on social media.

Although many parents do not reach out for help when experiencing mental ill-health, the council hoped to encourage them to contact professionals who can offer support.

Signs and symptoms, external can include feeling depressed, finding it hard to sleep, worrying uncontrollably, being irritable, struggling to connect with your bump or baby or feelings of wanting to harm yourself or others.

This YouTube post cannot be displayed in your browser. Please enable Javascript or try a different browser.View original content on YouTube
The BBC is not responsible for the content of external sites. YouTube content may contain adverts.
Skip youtube video by Barnsley Family Hubs and Start for Life

Allow YouTube content?

This article contains content provided by Google YouTube. We ask for your permission before anything is loaded, as they may be using cookies and other technologies. You may want to read Google’s cookie policy, external and privacy policy, external before accepting. To view this content choose ‘accept and continue’.

The BBC is not responsible for the content of external sites. YouTube content may contain adverts.
End of youtube video by Barnsley Family Hubs and Start for Life

Councillor Wendy Cain, cabinet spokesperson for public health and communities at the council, said: “In Barnsley, we want expectant parents, new mums and dads and their babies to have the best possible chance of having healthier, happier lives.

“I want to thank our health professionals and everyone involved in this campaign for helping raise awareness and continuing to help break down barriers attached to perinatal mental health."

  • Details of help and support with pregnancy-related issues are available via BBC Action Line

Listen to highlights from South Yorkshire on BBC Sounds, catch up with the latest episode of Look North or tell us a story you think we should be covering here, external.