My Bottom Line: Jackie Hunt, Standard Life

Jackie Hunt is chief financial officer for savings and investment firm Standard Life.

She says we need to get away from the rhetoric about where is best to invest. Jackie says there is lots of talk about how the emerging markets of Asia are the only place to expand a business - but she says there is still plenty of opportunity in mature markets, and this must not be ignored.

Jackie appeared on The Bottom Line which is broadcast on BBC Radio 4 and BBC World Service. Listen again via the podcast or watch it on the BBC News Channel

Find more business wisdom from other chief executives on the My Bottom Line website.