Rolls-Royce sees record 33% boost in luxury car sales
- Published
Engineering firm Rolls-Royce has seen a record 33% rise in luxury car sales in the half year to June compared with last year.
Sales shifted up a gear to a total of 1,968 luxury cars worldwide, the company said.
Rolls-Royce cars can retail at around £350,000 for top-of-the-range a Phantom model, external.
Germany's BMW, which owns Rolls-Royce, saw vehicles sales across the group rise almost 7% in the period.
"This is an excellent half-year result and demonstrates the continued confidence that our customers have in our company and our fine cars," said Rolls-Royce Motor Cars chief executive Torsten Müller-Ötvös.
Sales were up in Europe by more than 60%, and up in Asia Pacific by almost 40%, the company said.
Rolls-Royce saw strong demand for its Wraith, external models, and said it had "significant orders" for its Ghost Series II, which is due out in autumn this year.
Rolls-Royce sales helped to push BMW to record in the first half of the year.
BMW group vehicle sales rose 6.9% on the same period last year, to a total of 1,020,211 vehicles.
However, not all of the group was on an upward trajectory. Mini sales fell 11.4% to 131,896.
- Published14 January 2014
- Published10 January 2014
- Published9 January 2014