Why don't we go to the beach in Britain any more?

  • Published
Brighton beach 1970s

British people don't go to the seaside any more, research suggests. But before cheap foreign deals, the convenience of air travel and higher disposable incomes, beaches in this country were a popular destination for those seeking rest and recreation only a rail journey away.

The British Hospitality Association wants a Seaside Tsar to "create coastal powerhouses, external" and boost the appeal of towns some survey respondents have described as "run down, expensive, dated, downmarket, tacky, cold, overrun with stag and hen parties, cheesy, and boring". Which sounds like a big ask.

For a while the seaside, with its health-giving air, was considered an alternative to taking a cure at a spa. Orthodox medicine put a scientific veneer on popular sea-bathing customs and the idea was marketed to the masses who could not afford to take rooms in Bath or Cheltenham.

1895 SouthseaImage source, Getty Images
Image caption,

Black-clad Victorians enjoy the sea air while sitting on the stony Southsea beach in 1895

Bathing machines - popular in the 18th and 19th Centuries - allowed people to change into swimwear and wade into the sea. They had roofs and walls and preserved bathers' modesty - despite typical swimsuits hardly being risqué.

Victorian matrons would sport black, knee-length, puffed-sleeve wool dresses worn over bloomers.

bathing machineImage source, Getty Images
Image caption,

Bathing machines were the only dignified way to take to the water

Eastbourne pierImage source, F. J. Mortimer
Image caption,

Victorian ladies enjoy staring at Eastbourne pier

beach
Image caption,

Holidaymakers on the beach at Hythe, in Kent, in 1905

The growth of seaside resorts on the grand scale began with the railway age, which made access to the coast much quicker and cheaper.

In a reversal of the Victorian ideal, suntans began to be indicative of good health, rather than something to be avoided by people of good breeding.

people on a boatImage source, Fox Photos
Image caption,

Modern health and safety rules about overcrowding and life jackets would rule out such closely-packed rides on pleasure boats such as the Eastbourne Belle

CROWDED BEACHImage source, Getty Images
Image caption,

In 1956, a trip to the seaside involved eating oysters and wearing a suit

Hotels were only affordable for the well off, so most families stayed in lodging houses, which folklore tells us were owned by strict unsmiling landladies.

Despite the austerity, seaside holidays flourished.

But gone are the times of childish innocence revelling in buckets, spades and sandcastles. The old-fashioned fun of donkeys, Punch and Judy, and bawdy end-of-the-pier entertainment seems to have lost its allure.

donkeys at Blackpool 1956Image source, Getty Images
Image caption,

The first beach donkey rides were originally on working draught animals in the cockle industries around the coast

Holiday-makers riding donkeys on the beach at BlackpoolImage source, Getty Images
ponies on the beach
Image caption,

Ponies are also popular for organised rides on beaches

Nowadays, the natural world of starfish, rock-pools and gulls appears to have been eclipsed by the more exotic flora and fauna found on foreign holidays - people who've been on a safari are unlikely to be impressed by some bladderwrack.

Litter washing up on British beaches has increased, and kids with shrimping nets are increasingly more likely to pick up plastic bottles than sea anemones.

bucket
Image caption,

Chilly and stony, shoes are often needed on a British beach

group on beach
Image caption,

"Hey kids! I've found some sand!"

Merry go round
Image caption,

This is not the correct way to sit on a Chopper

Punch and Judy show
Image caption,

"That's the way to do it!" Political correctness was not Mr Punch's forte

Family picnics, with potted meat sandwiches gritty with sand, gave way to what we think of as traditional seaside food - an extra draw.

Fish and chips, ice cream, candy-floss, and cockles and whelks - fattening, glutinous and delicious - had the added advantage of being eaten out of the bag while on the move, in defiance of conventional table manners.

Ice cream van
Image caption,

Iced confectionaries and burned shoulders were all part of the beach fun

fish and chips
Image caption,

Traditional seaside food appealed - fattening, glutinous and eaten straight from the takeaway

people in deckchairsImage source, PA
Image caption,

If there was no beach to be found, a deckchair in a concrete car park would do just as well

And finally - you don't find bombs on the beach to perch upon any more. Some would argue that's a good thing.

boy on a mineImage source, Fox Photos
Image caption,

Evacuee Barrie Peacop enjoys an ice cream as he sits on a mine washed up on the beach at Deal in Kent in 1940

Related internet links

The BBC is not responsible for the content of external sites.