Northampton town centre can find 'new kind of vibrancy'

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Indicative image of how Northampton Market Square might lookImage source, Northampton Borough Council
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Northampton is set to benefit from more than £8m of government funding from the Future High Streets Fund with projects like a planned revamp of the Market Square a priority

The leader of a new council says a town centre with high crime, homelessness and lack of quality retail, can embrace a "new kind of vibrancy".

West Northamptonshire Council's Jonathan Nunn said Northampton has "lost the retail vibrancy it had for the last half century".

Mr Nunn said an investment plan showcased the town's culture.

He said the area would have "more to celebrate in terms of history and heritage".

Details of the Northampton Town Investment Plan, created by Northampton Borough Council, were presented to the West Northamptonshire authority's Cabinet in July, external.

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West Northamptonshire Council leader Jonathan Nunn said developments such as the recently reopened Northampton Museum will encourage people back to the town centre

It says people can be attracted by the town's "history, beautiful architecture and artisan culture".

West Northamptonshire Council was one of two new unitary authorities that came into being earlier this year following the demise of Northamptonshire County Council.

In doing so, it took over the duties of the now defunct borough council, which had been planning a series of initiatives to improve the town centre.

These included successful bids for two separate pots of central government funding - the Town's Fund and the Future High Streets Fund.

Plans include a revamp of Northampton Market Square, creating a new arts centre and extending 78 Derngate, which was designed by Charles Rennie Mackintosh.

Image source, Northampton Forward
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An extension at 78 Derngate is one of the projects the council hopes will revitalise Northampton town Centre

The Town Investment Plan, external said Northampton town centre "is in decline" and falling behind areas like Milton Keynes and Rushden Lakes.

It pointed to prime shopping area vacancy rates of 15% and "a year-on-year decline in footfall of 14%".

It said many residents "described the town centre as 'scruffy' with vacant units, and high levels of crime and homelessness."

However, it said the solution is to "showcase Northampton's culture and heritage to attract people to come to the town".

The report said: "Northampton has a lot to offer - shoe history, heritage sites and country homes.

"It would be wonderful to see Northampton vibrant with people enjoying the town."

'People want independent shops'

Image source, Julie Teckman
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Vintage Guru has been trading in Northampton for three years

Julie Teckman dismisses the idea that Northampton is in terminal decline.

Mrs Teckman, who runs Vintage Guru in St Giles Street, a two-storey emporium which plays host to around 60 independent traders, said plenty of people already come to the town centre to shop.

She said plans to concentrate on heritage and culture come from "people who don't come in to the town".

"People want independent shops and cafes," she said.

"They are put off by parking rates and by negativity from people who never come here."

Mr Nunn said the council would "like the town to be defined by independents".

"We are asking people to take a big jump from traditional retail to culture," he said, "but we are also looking at an easier jump to a different kind of alternative retail and cafe culture."

Conservative Mr Nunn said the report was necessarily honest as the town's failings had to be highlighted to access government money.

"The town has lost the retail vibrancy it had for the last half century. We are embarking on a new kind of vibrancy with more to celebrate in terms of history and heritage," he said

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Debenhams, seen here on its last day of trading in the town, followed the likes of BHS, Woolworths, House of Fraser and Marks & Spencer in leaving Northampton town centre

Midlands Area Director for Arts Council England, Peter Knott, said successful high streets are made up of more than just shops.

He said the cultural sector in Northampton "is already in a great position to play its part," highlighting the Arts Council funded Royal & Derngate Threate, NN Contemporary and The Picturedrome.

"High streets are at the heart of our towns and communities," Mr Knott said. "making sure there is a space for culture, creativity and the arts will mean traditional towns like Northampton will continue to thrive."

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