Queues at TikTok sensation Spudman's tater trailer
A jacket potato seller is enjoying a major boost in trade after his TikTok videos went viral around the world.
Ben Newman, known as Spudman, started posting online promotions to boost trade after the pandemic.
He now has 2.1 million followers on TikTok and his most-watched video has had 91.7 million views.
On post-pandemic trade in Tamworth, Spudman said: "We got back into the town centre and we needed to let people know where we were.
"This new thing, TikTok, had come around and we started posting a few videos on there."