Salisbury's old Debenhams building opens as Bradbeers

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A shot showing the inside of the new store with a handbag in focus and racks of clothing behind
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The new department store is being run by Bradbeers

A new department store has opened in a former Debenhams building in Salisbury creating 70 jobs in the city.

Bradbeers, which has a long retail heritage dating back to 1837, has refit the building which also includes a café and place to get travel money.

Director of Bradbeers, Greg Davies, said it has been "extremely exciting" for them.

He added the store has been "totally revitalised", with a new shopfit, new floors and ceilings.

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Greg Davies from Bradbeers said they wanted to make sure it was up and running before Christmas.

The store has been vacant since Debenhams left the city in April 2020.

Mr Davies said they were especially pleased to get the store up and running before Christmas.

As well as selling a variety of usual products, Mr Davies said they will also stock "fashion that has been recycled".

"Some high-end brands are being sold second-hand," he added.

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Homewares, clothes, cosmetics and a café is in the new store

Salisbury Business Improvement District [BID] - which has been involved in the retail offering in the city - said Bradbeers has put "massive investment" into the shop.

Dan Collins, from Salisbury BID, said the opening of the store was "amazing news" and a "long time coming".

"It's a massive investment. The commitment they've made has been huge," he added.

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