Photojournalism students on Porthcawl Elvis Festival

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Four Elvis lookalikes on a road crossing
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The King and his rock'n'roll courtiers took over Porthcawl, Bridgend county, for the town's annual celebration of all things Elvis Presley.

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The event every September includes fans offering a tribute to Elvis in his army days as well as from his long career as a star.

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Elvis wigs were a popular part of some outfits, along with the Hawaiian look.

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Some fans preferred a more low-key leather look in their tribute to The King

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But the day was not all rock'n'roll. This Elvis took a break from his fans to catch up with the news.

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The day provided an opportunity for Elvis fans to make the seaside resort awash with colour.

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Visitors stopped some of those dressing up to pose for photos of their own.

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Some fans showed their devotion with T-shirts that said it for them.

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These fans brought their own blow-up instruments to add a touch of stage presence.

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The day sees the town given over to Elvis, with more than 50 tribute acts performing in venues in the town.

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This group is not an Elvis tribute act but first-year BA Photojournalism students from the University of South Wales who took the photos used in this gallery