Netflix and chilli chicken? Indian social media reacts to launch

Netflix has long been coveted in India and news that it will be available in the country has generated a massive social media buzz

Indian social media users have reacted with glee to the launch of Netflix in the country.

The firm announced it had gone live in 130 additional countries, except in China, North Korea and Syria.

Indian variants of the popular phrase "Netflix and chill" began making the rounds on Twitter with people also announcing which shows they were planning to watch first.

Netflix plans in India will start at 500 rupees (£5; $7.50) per month.

Netflix has long been coveted in India, and news that it will be available in the country has generated a massive social media buzz.

The most obvious target for memes and jokes was the phrase "Netflix and chill", although not everyone seemed to know what it implied.

Other tweets poked fun at infamously slow internet speeds, and the perception that Indians are reluctant to pay for things:

However the mood on social media was largely celebratory in nature: