Ineos seeks early end to Spurs sponsorship

Tottenham first partnered with Ineos in 2020

Ineos is in talks with Tottenham about an early exit from its sponsorship deal with the club.

The British petrochemical firm, which co-owns Manchester United, became one of Spurs' official partners in 2020 as the club's hand sanitiser supplier during the Covid-19 pandemic.

The company also announced a multi-year deal to become Tottenham's official 4x4 vehicle partner in December 2022.

However, according to well-placed sources there is an option to terminate the contract at the end of this season and discussions - described as "amicable" - are under way.

The partnership pre-dates Ineos' $1.6bn (£1.25bn) purchase of a 27.7% stake in Manchester United in February 2024.

It has seen the Ineos Grenadier logo displayed at the Tottenham Hotspur Stadium, including on headrests of seats in the dugout. Spurs players such as Dominic Solanke and Ben Davies have also appeared in videos promoting the vehicle.

Ineos and Tottenham have both declined to comment.

The news comes a week after it emerged that Ineos had walked away early from its sponsorship deal of New Zealand Rugby (NZR).

Ineos blamed "cost-saving measures" across its business for a move that has led to legal action from the governing body.

Last month, Ineos parted ways with four-time Olympic champion Ben Ainslie, having backed the Britannia America's Cup sailing team since 2018.

Earlier this month, BBC Sport reported that United's co-owner and Ineos chair, Sir Jim Ratcliffe, is considering further redundancies at Old Trafford.

Ineos had already made cuts at United, including 250 staff redundancies, removing Sir Alex Ferguson's status as a paid ambassador, and ending the policy of free travel for staff to attend finals.