Limo hire app Uber in Asia push

A smartphone app pairing people wanting to get about town with a limousine-standard car and personal drivers has seen success in Singapore, according to the company's global head of operations.

The low level of car ownership and a high level of disposable income makes Singapore a good introductory market for such a service.

Ryan Graves, from the US firm behind the app, Uber, explained to Asia Business Report's Saira Syed how it works.