Jenna Clifford: Building a jewellery business in SA

It has been 22 years since South African Jenna Clifford launched her business.

It was a rocky road to success and during that time she became a strong advocate for gender equality and women entrepreneurs.

Her passion is jewellery design and she makes bespoke earrings, pendants and tie pins for celebrities from Bill Clinton to Venus and Serena Williams.

Jenna took Africa Business Report into her studio and shared her thoughts about the jewellery industry.