BBC Homepage
  • Skip to content
  • Accessibility Help
  • Your account
  • Notifications
  • Home
  • News
  • Sport
  • Weather
  • iPlayer
  • Sounds
  • Bitesize
  • CBBC
  • CBeebies
  • Food
  • More menu
More menu
Search BBC
  • Home
  • News
  • Sport
  • Weather
  • iPlayer
  • Sounds
  • Bitesize
  • CBBC
  • CBeebies
  • Food
Close menu
BBC News
Menu
  • Home
  • InDepth
  • Israel-Gaza war
  • War in Ukraine
  • Climate
  • UK
  • World
  • Business
  • Politics
  • Culture
More
  • Tech
  • Science
  • Health
  • Family & Education
  • In Pictures
  • Newsbeat
  • BBC Verify
  • Disability
  • BBC Trending

Woman in swimsuit photo-shamed by potential employer

  • Published
    4 October 2019
Share page
About sharing
Emily ClowImage source, Emily Clow
Andree Massiah
BBC News

A company in Texas posted an image of a job applicant wearing a swimsuit as an example of how not to apply for a job.

Marketing company Kickass Masterminds posted an Instagram slide - since removed - of applicant Emily Clow, along with advice on professionalism.

"Do not share your social media with a potential employer if this is the kind of content on it," it said.

The company has since made its own accounts private after receiving "death threats and harassing messages".

Ms Clow applied for a marketing role with the firm as "it was a company founded by women, seemed to support women in business and worked with start-ups".

But she was shocked by the public shaming.

The company's post went on: "I am looking for a professional marketer - not a bikini model.

"Go on with your bad self and do whatever in private. But this is not doing you any favors in finding a professional job."

This X post cannot be displayed in your browser. Please enable Javascript or try a different browser.View original content on X
The BBC is not responsible for the content of external sites.
Skip X post by Emily Clow

Allow X content?

This article contains content provided by X. We ask for your permission before anything is loaded, as they may be using cookies and other technologies. You may want to read X’s cookie policy, external and privacy policy, external before accepting. To view this content choose ‘accept and continue’.

The BBC is not responsible for the content of external sites.
End of X post by Emily Clow

Ms Clow said the application form requested an Instagram and/or Facebook handle.

The company then suggested she should follow its Instagram account, and it was at that point she made the discovery.

"I went through their company story [on Instagram] and saw they had posted my picture.

"I honestly was taken aback. I wasn't sure how to react and it took me a while to process what had happened."

  • Can your social media profile kill your job prospects?

  • How social media could ruin your business

  • Alexandria Ocasio-Cortez: Lawmaker mocks college dance critics

Ms Clow told the BBC: "I decided to reach out to the company first and told them how I had archived the photo and appreciated their advice.

"I sent a follow-up email shortly after with my resume, cover letter and saying how I hope to hear from them soon.

"I asked at the bottom of the email to please take down the story and thanked them for understanding."

Kickass Mastermind chief executive Sara Christensen said the photo was taken down as soon as Ms Clow requested it to do so.

But Ms Clow said she had to ask repeatedly for the post to be removed and was eventually blocked.

"That is when I took my situation to my personal story and Twitter."

This X post cannot be displayed in your browser. Please enable Javascript or try a different browser.View original content on X
The BBC is not responsible for the content of external sites.
Skip X post 2 by Emily Clow

Allow X content?

This article contains content provided by X. We ask for your permission before anything is loaded, as they may be using cookies and other technologies. You may want to read X’s cookie policy, external and privacy policy, external before accepting. To view this content choose ‘accept and continue’.

The BBC is not responsible for the content of external sites.
End of X post 2 by Emily Clow

'Death threats'

Opinion was divided after Ms Clow posted her tweet.

One user said there was nothing wrong with what Ms Clow was wearing as it was "appropriate clothing" for the environment she was in.

This X post cannot be displayed in your browser. Please enable Javascript or try a different browser.View original content on X
The BBC is not responsible for the content of external sites.
Skip X post 3 by Todd Cheney

Allow X content?

This article contains content provided by X. We ask for your permission before anything is loaded, as they may be using cookies and other technologies. You may want to read X’s cookie policy, external and privacy policy, external before accepting. To view this content choose ‘accept and continue’.

The BBC is not responsible for the content of external sites.
End of X post 3 by Todd Cheney

But another pointed out it was common practice for employers to view job applicants' social media profiles to determine suitability for roles.

This X post cannot be displayed in your browser. Please enable Javascript or try a different browser.View original content on X
The BBC is not responsible for the content of external sites.
Skip X post 4 by Max Powers!

Allow X content?

This article contains content provided by X. We ask for your permission before anything is loaded, as they may be using cookies and other technologies. You may want to read X’s cookie policy, external and privacy policy, external before accepting. To view this content choose ‘accept and continue’.

The BBC is not responsible for the content of external sites.
End of X post 4 by Max Powers!

One Twitter user thought there was fault on both sides.

This X post cannot be displayed in your browser. Please enable Javascript or try a different browser.View original content on X
The BBC is not responsible for the content of external sites.
Skip X post 5 by Kon

Allow X content?

This article contains content provided by X. We ask for your permission before anything is loaded, as they may be using cookies and other technologies. You may want to read X’s cookie policy, external and privacy policy, external before accepting. To view this content choose ‘accept and continue’.

The BBC is not responsible for the content of external sites.
End of X post 5 by Kon

Ms Christensen said Ms Clow "was not disqualified because of her social media profile".

"In fact, she was not disqualified at all," she told the BBC. "There was no communication to her saying she was disqualified. I have an email communication from her still expressing interest in the position after the post."

The company's actions prompted a backlash on social media, with some people pointing to images from the company's own social accounts that showed photos of staff in swimsuits and clothing with a swear word on it.

The company's website and social accounts have now been deleted or set to private.

Ms Christensen explained: "We have taken down our social accounts and website because of numerous death threats and thousands of harassing messages."

Ms Clow said she had since received offers of "interviews and opportunities" from elsewhere.

Top stories

  • US lawmakers release Epstein 'birthday book' with alleged Trump note

    • Published
      3 hours ago
  • Mandelson 'called Epstein best pal' in birthday message

    • Published
      2 hours ago
  • Rayner's replacement will show which way political wind is blowing in Labour

    • Published
      2 hours ago

More to explore

  • Anastacia: Arnold Schwarzenegger made me sing Whatta Man 12 times

    Anastacia, wearing a denim jacket, tinted glasses and a bandana on her head.
  • 'Visa threat' on illegal immigration and 'warring princes'

    The front page of the Financial Times and Daily Mail.
  • Why has the French PM had to go and what happens next?

    Prime Minister Bayrou before his speech to parliament
  • New Epstein files and 'birthday book': What we know

    Jeffrey Epstein standing in front of his private plane
  • 'I'm angry. It's not right' - locals want asylum hotels shut, but are shared houses the answer?

    Mandy - a woman with blond hair, gold earrings and black-rimmed glasses. She is wearing a dark-green sweater. She is standing on a street.
  • 'He put his hand down my tights': Sexual harassment widespread among barristers, review finds

    Eve during her interview
  • Why Shabana Mahmood's appointment could mean harder line on immigration

    Shabana Mahmood, walking down Downing Street, smiling and wearing a blue blazer.
  • Huge drugs bust reveals battles on cocaine 'superhighway'

    A designed composite image of Irish rangers on the outside deck of the cargo ship, MV Matthew, with coastline in the background, and two small bags of cocaine powder on the right. The colour scheme is partly green and orange to signify the Irish flag.
  • I haven't lived with my husband for 15 years - we're still happily married

    A woman with sunglasses on sitting on a chair
loading elsewhere stories

Most read

  1. 1

    US lawmakers release Epstein 'birthday book' with alleged Trump note

  2. 2

    First photos of site where NZ bushman hid children released

  3. 3

    Best and worst-performing NHS Trusts in England named

  4. 4

    'Visa threat' on illegal immigration and 'warring princes'

  5. 5

    Mandelson 'called Epstein best pal' in birthday message

  6. 6

    'I'm angry. It's not right' - locals want asylum hotels shut, but are shared houses the answer?

  7. 7

    Graham Linehan: I don't regret my online posts

  8. 8

    Rayner's replacement will show which way political wind is blowing in Labour

  9. 9

    Vape ban isn't working, says waste firm boss

  10. 10

    Anastacia: Arnold Schwarzenegger made me sing Whatta Man 12 times

BBC News Services

  • On your mobile
  • On smart speakers
  • Get news alerts
  • Contact BBC News

Best of the BBC

  • Zara McDermott explores the dark side of Thailand

    • Attribution
      iPlayer
    Thailand: The Dark Side of Paradise
  • Andy Zaltzman's topical panel show returns

    • Attribution
      Sounds
    Friday Night Comedy: The News Quiz
  • A galactic concert of planets and lightsabers

    • Attribution
      iPlayer
    The Planets and Star Wars at the Proms 2025
  • Listen to Sherlock Holmes’ greatest cases

    • Attribution
      Sounds
    Sherlock Holmes Short Stories: The Adventure of the Devil’s Foot
  • Home
  • News
  • Sport
  • Weather
  • iPlayer
  • Sounds
  • Bitesize
  • CBBC
  • CBeebies
  • Food
  • Terms of Use
  • About the BBC
  • Privacy Policy
  • Cookies
  • Accessibility Help
  • Parental Guidance
  • Contact the BBC
  • Make an editorial complaint
  • BBC emails for you

Copyright © 2025 BBC. The BBC is not responsible for the content of external sites. Read about our approach to external linking.