Danielle Chilvers died while trying to aid her son and his friend after they got into difficulty.

Peter Ramm died aged 23 in a Japanese prison camp, but now his family have his tags back.

Norwich defender Sam Byram will miss the start of the new Championship season after needing another operation on a hamstring injury.

This is what you get when a former plasterer and damp-proofer puts his skills to building sandcastles.

Chris Rammell, from Surrey is up in Cromer for a week with his family, and says it will have taken three hours to complete.

Come on, drop some chips or we'll have to dive-bomb you...

The Glide School teaches people how to surf safely...

RNLI Lifeguard Rob Riches is planning a cycle ride to raise funds for the Cromer Surf Lifesave Club and the mental health charity Mind.

He intends to pedal from Land's End in Cornwall to to Ness Point at Lowestoft, and then on to Cromer.

Peter Newstead has been working hard to keep the prom in Cromer clean.

"People have been really good on the litter front," he said.

"You always get the odd one or two [dropping rubbish].

"The town was so dead before but it’s nice to see it buzzing again.

"It sometimes keeps you too busy especially with less people going abroad."

Orla Moore
BBC News

Steve Blatch, chief executive of North Norfolk District Council, said "the majority of [Cromer] town centre is back in business, doing very strong trade".

He said everything shut down as lockdown began at the end of March.

Image source, Getty Images

"Non-essential businesses couldn't reopen until the middle of June, and accommodation and eateries couldn't until July," he said.

"Businesses are bouncing back and visitor numbers are up. Social distancing measures are in place - and we've moved on-street parking in our narrow streets to allow for queues.

"Whether it's bad weather or Covid - a seasonal loss of trade is something we can never get back. But the summer weather has been so good - we've been lucky."

But there has been one casualty: live entertainment at the Pier Theatre, with both the Summer Special and the Christmas Show cancelled this year.

"The older generation here have been more cautious about returning to a new normal but I'm confident we'll be back to full strength by next summer," Mr Blatch said.

"The increased footfall has given businesses here a confidence boost after an unsettling period.

"Visitors can be assured of a very warm welcome. Give us a try."

Martin Barber
BBC News

There were almost 3,000 visitors to Cromer's east beach today according to the RNLI lifeguard team.

That meant up to 400 swimmers in the water at one time, 45 surfers and more than 30 pieces of individual safety advice given.

What a day!

Zoe Applegate
BBC News

A coach firm has appealed for drivers to use their "common sense" when parking their cars after incidents where its larger vehicles became stuck at two coastal resorts in Norfolk.

Image source, Zoe Applegate/BBC

Sanders Coaches, which operates the Coast Hopper, external in North Norfolk, had a bus hemmed in for two hours at the weekend at Overstrand (pictured).

Co-owner Charles Sanders said: "Sitting on a sweltering bus for two hours waiting to be rescued is not pleasant for anybody.

"People parked right up to the corners, so there’s no swing for a large vehicle to get round.

"It’s inconvenient for us on buses, but can you imagine if someone needed a fire engine, the coastguards - and they can’t get where they need to?"

The company has been forced to suspend parts of its services at times to both the resort and nearby Sea Palling due to bad parking.

Mr Sanders said they had also had to call the police to get vehicles moved or help stranded bus drivers.

"They need to start thinking more about safety," he said.

"It’s left to people’s common sense, but we’re in a bit of a selfish society sometimes."

All those visitors peering over the barriers on Cromer Pier? They're gillying - or crabbing.

And you can catch your own - free - from the pier.

If you want to know how - here's a quick guide from Experience Norfolk, external.

Martin Barber
BBC News

The one thing we’ve all had to get used during the pandemic is following a few extra directions and signs - and in Cromer people seem to be pretty good at it.

It’s a very gentle approach in reminding us all the world isn’t quite back to normal yet and we all need to play our part.

In Cromer, these subtle yellow sticker reminders seem to be working well.

A number of shops and cafes have a red/green light system to help with visitor flows.

People are also observing the need to wear masks when required.

Martin Barber
BBC News

Down on the beach between the pier and the groynes, Ben Barrow and Steph Agar are catching crab.

The sea creatures are not hard to find in the shallows:

Collect them with a gentle scoop, admire for a while, then put them back gently into the water:

Our eastern stretch of coast offers some pretty captivating views.

And it seems it can entice people to enjoy some beautifully scenic exercise, as this new beach runner attests to in Norfolk.

What a stunning accompaniment.

Martin Barber
BBC News

Ben Barrow and Steph Agar have travelled to Cromer from St Albans, Hertfordshire, for a few days.

And they're indulging in a little "gillying", or crabbing, on the pier.

"We came for crabbing as we’d never done here before," Ben said.

"It was nice to come to a quaint seaside town and enjoy some old school beach.

"We’ve been at it for five hours. Unsuccessful for about three of them. A gentleman suggested we switched from bacon to squid as bait - instant success! Seven crabs in our first squid netting.

"We Googled what to do with them - use fresh water in the bucket, a few stones and seaweed ... and then you walk down the the beach and release them back into the sea."

The couple welcomed Covid-19 measures - hand sanitiser available in foot-pump form, people wearing masks in the town centre shopping area and in the stores themselves of course, and one-way systems.

"We were having to shield during Covid, so we had to feel safe. If we hadn’t felt safe, we wouldn’t have stayed," he said.

Safety at sea has always been a big part of the Cromer story, whether that's mariners or beach users.

The RNLI’s long history here is not only marked at the Henry Blogg Museum, external, but also in the fabric of the promenade.

This is Cromer Prospect, a fantastic installation on the forecourt of the pier, celebrating 200 years of lifeboats in the town.

The compass includes two hands symbolizing prayer and the act of remembrance (based on the compass in the HF Bailey lifeboat in Cromer’s RNLI museum).

The granite "standing stones" represent lifeboats. The lines radiate out to sea from the compass in the direction of rescue missions through the stones.

Martin Barber
BBC News

Image source, Ollie Frere-Smith

Cromer lifeguard Ollie Frere-Smith tells me: "We’ve had about 350 people in the water since midday.

"Estimated numbers on this stretch of beach - there’s about 2,000 people. No incidents as such but there’s been a number of things that could have escalated.

"I’ve given out 15 pieces of safety advice to those in the water.

"We’ve had some swimming out to the crow's nest - that’s about 50m off shore and they’re clearly not strong swimmers.

"The problem here is they are out of their depth, they could injure themselves on it or get caught in a rip as these tend to occur around structures in the sea."

Orla Moore
BBC News

North Norfolk has the oldest demographic of residents in the UK - which has been highlighted as the country first emerged from lockdown.

Image source, NNDC

"During lockdown, locals used the beaches to take exercise when they could. We've been lucky having this on our doorstep," said council leader Sarah Butikofer.

"Now we have a large influx of visitors and locals have become more cautious. It's because of that demographic that they've been more worried about the virus.

"Please come and enjoy yourselves, we love having visitors, but please respect the local area.

"My biggest fear is that we will end up in lockdown again and lose our ability to share this."

Martin Barber
BBC News

I’m just walking back to the RNLI Lifeguard station on the east side of the promenade at Cromer.

This is the view over the sea wall.

The beach is busy but people seem to be respectful of each other's space.

The skies are clear and it's 24C (75F).

Martin Barber
BBC News

Lunch in Cromer means just one thing - fish and chips.

Actually, any time here can mean fish and chips, and these two places are an institution.

There’s always a debate about which is better - but both are always busy. Nice socially-distanced queues, too.

Here are Keith and Margaret Foyster tucking into the seaside favourite with their daughter Suzie Knights.

The family have taken a day off work in Norwich to come to the beach.

They said it did feel different sitting out these days - but most folk were respectful of each other, and the fish and chips were a "lovely treat".

Andrew Turner
BBC Radio Norfolk

The woman rescued with her children and dog from a stalled yacht off the Great Yarmouth coast has praised how the local community came to her aid.

Image source, Caister Lifeboat

Adele Millington, of London, was on board the Maximus when it started taking on water and diesel leaked into the cabin.

After alerting the coastguard, nearby divers and the independent Sea Palling and Caister lifeboats rushed to her aid.

She said the tow by Caister Lifeboat was "long, but the most comforting journey we could have had".

"They were amazing - they had amazing personalities, amazing characters. They are really special people."

Ms Millington said her family was unable to stay on their boat due to the nauseating smell of diesel, but were given an emergency place to stay in a hotel by a lifeboat member.

"We had the offer to stay in the Furzedown Hotel," she said. "He offered us a place to sleep and the most stunning breakfast I’ve ever had.

"It was midnight when we finally got ourselves together - and to be offered this space for free was amazing. We were struggling."

Engineers were due to fix the boat today, with the family planning to continue their "adventure" to Calais.

Andrew Turner
BBC Radio Norfolk

A woman on board a stricken yacht with her two children has spoken about their "amazing" rescue last night.

Adele Millington, 48, was sailing with her 13-year-old daughter and son, 11, from Grimsby to France to celebrate her daughter's birthday in Calais when they broke down off Great Yarmouth.

She called the coastguard when they started drifting towards rocks and taking on water.

Within five minutes a nearby group of divers, alerted by the service, reached them before two lifeboats came to their aid.

Ms Millington, from Surrey Quays, London, said: "It’s just amazing how safe you are in a matter of minutes."

They were towed to Great Yarmouth by the independent Caister Lifeboat in an operation that took almost four hours.