Consumer behaviour

Thought Cages. The Fallacy of Market Research. Audio, 14 minutes
Unravelling conventional ideas. Today: why market research is doomed to fail
Attribution
BBC Radio 4
Available for over a year
50 Things That Made the Modern Economy. Market Research. Audio, 9 minutes
Market research marked a shift from a producer-led to consumer-led approach to business
Attribution
BBC World Service
Available for over a year
Marketing: Hacking the Unconscious. Series 1, Food Tubs, Facebook and Fetishes. Audio, 14 minutes
How brands harness the power of social proofing.
Attribution
BBC Radio 4
Available for over a year
Four Thought. Series 4, Killing the Consumer. Audio, 15 minutes
Jon Alexander argues that consumer power has become an idea which is damaging society.
Attribution
BBC Radio 4
Available for over a year