Why not the beautiful North East?published at 11:16 1 July
Charlotte Robson
Fan writer


I have been a Newcastle fan for too long to get caught up in transfer rumours.
For years we experienced transfer droughts. When we were taken over in October 2021, I briefly flirted with the idea that we might actually make exciting signings year in, year out. But Premier League Profit and Sustainability Rules soon put paid to that fanciful thought.
I am not saying we have not made exciting signings, and we were certainly spoiled in the first window post-takeover, but the past three windows have left a lot to be desired.
We are frequently linked with players who ultimately do not come to Newcastle - be it Marc Guehi last summer, who stayed at Crystal Palace, or Joao Pedro this summer, who looks to be going to Chelsea instead. Why not us, Joao? Why not the beautiful North East?
Many people - fans and pundits - try to understand why players are not coming to us.
I am of the opinion it usually comes down to money. It is not that the North East is too far. Too far from what? If London, it is 40 minutes on a plane or less than three hours on a train.
If players want a happy and wholesome home life, this is the city for them. The countryside is beautiful and, if you play well, fans will revere you like nowhere else.
It is difficult as a fan to be whipped back and forth from name to name - only to be disappointed. It is especially difficult in the context of next season when we have Champions League football to prepare for.
Eddie Howe made a pointed statement to the media in May that recruitment has not been good enough in the past few windows and we must make amends for that this summer.
I only hope July bears more fruit or the manager and fans will be very frustrated.
Find more from Charlotte Robson at the True Faith: Newcastle United Podcast, external