New Premier League TV dealpublished at 17:27 Greenwich Mean Time 10 February 2015
Premier League chief executive Richard Scudamore is hopeful clubs will work hard to keep ticket prices down as increased TV revenues flow into them.
"The clubs are very aware that part of our product is to keep the stadia full and they will have to address the issue going forward to keep the stadia full," he says. "Our number one strategic priority is to keep the product the best it can be to keep the stadia full.
"I read a stat the other day that Burnley are bigger economically than Ajax. Of course this will make our clubs even more competitive than their European counterparts. One cannot escape the fact it will also make them more competitive with one another."