Teddy bear offer leads to huge queuespublished at 13:56 British Summer Time 12 July 2018
Long queues have been reported outside Build a Bear stores and its shop in Telford has had to close for the day, after it reported an "overwhelming" response to a "pay your age" offer.
Some people queued from 06:30 in Telford town centre, to take advantage of the deal, with the store offering gift vouchers to people who gave up waiting.
Across the country, nine-hour waits and even fights have been reported, external.
The chain said all its stores around the country were seeing similar crowds.