'Promote outdoor tourism beyond Wales' call
More should be done to promote the great Welsh outdoors to visitors from outside Wales, according to businesses which operate in the sector.
A new report suggests outdoor activity tourism, such as white water rafting and mountain biking, already puts almost £0.5bn into the Welsh economy and supports thousands of jobs.
But concerns have been raised that far too few of those jobs go to local people.
Roger Pinney reports.