The alcohol-free 'off-licence' helping with Dry January

Name: The alcohol-free 'off-licence' helping with Dry January
Uploaded: 2022-01-13T00:17:49.000Z
Duration: 2 min 21 s
Description: "You shouldn't focus on what it is that you're losing, but what you want to gain in your life."

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Laura Willoughby MBE gave up drinking 10 years ago because she felt it would take her to a dangerous place and it was affecting her mental health.

The 47-year-old from Newham, east London, founded mindful drinking community Club Soda and opened an alcohol-free 'off-licence'.

The volume of no and low alcohol products in 2021 grew by almost 17% across the UK, according to IWSR Drinks Market Analysis, and one in seven adults planned to have a month off alcohol in January.

Laura said: "You shouldn't focus on what it is that you're losing, but what you want to gain in your life."

Video by Jamie Moreland

London

13 January 2022