Budget 2016: How has Osborne's spoonful of sugar tax gone down?

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Sugary drinksImage source, PA

One of the major talking points following this year's Budget is the introduction of a new tax on sugary soft drinks to tackle childhood obesity.

The £530m raised by a levy on the sugar content of soft drinks will be spent on primary school sports, according to Chancellor George Osborne.

There was mixed reaction to the new levy with some sweet on the idea, but others slightly more bitter.

Tweet reads: "That new sugar tax is the icing on the cake. #Budget2016"Image source, @LukeBurstow/Twitter
Tweet reads: "Like VAT, sugar tax will take a higher % of income of poorer people. It's a regressive tax dressed up prettily #Budget2016"Image source, @AbiWilks/Twitter

In the immediate hours after the Chancellor delivered his Budget, the hashtag #Budget2016, external was tweeted an estimated 175,000 times, while the search term "sugar tax" was used around 14,000 times on the social media platform.

Some referred to Labour leader Jeremy Corbyn's Opposition response, where he welcomed Mr Osborne's sugar tax but said the Budget overall had "unfairness at its core".

Tweet reads: "Because drinks are the only thing that have sugar in them & this will totally make up for cuts to health #Budget2016."Image source, @MsNaughtyCheese/Twitter
Tweet reads: "Good on Corbyn for welcoming introduction of sugar tax. #Budget2016"Image source, @lmharpin/Twitter
Tweet reads: "Good to see a Sugar Tax, but a shame it doesn't take effect until 2018 #Budget2016Image source, @louiscoke/Twitter
Tweet reads: "Why not introduce the sugar tax at midnight tonight and why take 2 years to bring it in? #Budget2016 to allow makers to find loopholes?"Image source, @Goonery/Twitter

Celebrity chef Jamie Oliver - an exponent of healthier diets, particularly among children - quickly posted his reaction on Instagram, external which got over 40,000 likes.

Screengrab of H of P and Jamie's Instagram postImage source, Jamie Oliver

Again, the reaction in turn to the celebrity campaigner's tweet was both sweet and sour.

Tweet reads: "Sugar levy on soft drinks industry is a genuine surprise. Hugely popular with parents. Well done Jamie Oliver. #budget2016"Image source, @gabyhinsliff/Twitter
Tweet reads: "Jamie Oliver telling parents how to raise their kids. Taxation won't stop parents giving their kids sugary drinks."Image source, @bethbreeze/Twitter

Meanwhile, the exact sugary drinks to be affected became an issue in itself with some choosing to focus on the various - political and non-political - implications for the brands in question and their loyal customers.

Tweet reads: Treasury spokesman on sugar tax: higher rate will affect Coca Cola. Red Bull and Irn Bru. Fanta and Sprite in lower band #Budget2016"Image source, @RobNisbetSky/Twitter
Tweet reads: "From my cold, dead hands, Osborne. From my cold, dead hands. #Budget2016"Image source, @JournoStephen/Twitter
Tweet reads: "Support a sugar tax now do we? #Budget2016"Image source, @GeneralBoles/Twitter

Many were also quick to notice the fact - crucially for some - that while a tax had been placed on sugary beverages, beer and cider duty were left alone, along with any levy on whisky and other spirits.

Tweet reads: "Friend asks 'What's the point in freezing duty on spirits if there's a sugar tax on mixers?' A budget for those who like it neat #Budget2016"Image source, @fhpitts/Twitter
Tweet reads: "Treasury confirms Schweppes Indian Tonic will be subject to sugar tax but Schweppes Slimline Tonic won't.Image source, @paulwaugh/Twitter

Clearly an issue that affects all ages and lifestyles, then - regardless of their political persuasion.

Compiled by Stephen Fottrell.