Brentford announce £10 away tickets for junior fanspublished at 12:07 GMT 3 December 2024

Brentford have announced that for the rest of this season, travelling junior fans will pay no more than £10 to watch the club in the Premier League.
The new Gen10 initiative means youngsters travelling to Brentford's away games and opposition fans who are travelling to the Gtech Community Stadium will not be charged over £10 to watch their side.
Speaking to the club's official website, Brentford boss Thomas Frank said: "Incredible away support makes a massive difference to us. The energy and noise from our travelling fans inspires the players and creates an atmosphere that has helped us get some top, top results over the last few years.
“This is a great initiative that is about the future of football. We’re making it easier for young fans to be part of those special moments and be on the journey with us. We know that seeing us win a long way from home gives memories that last forever.
“Togetherness with our fans, both home and away, is crucial to what we’re building here and I hope this will help us see full away ends at our matches for the rest of the season.”
The policy will start in January, with Brentford's trip to St Mary's to face Southampton on the 4th, the first game of the initiative.