'Magnetic' Jordan was 'marketing dynamite'

Name: Michael Jordan was marketing dynamite - Sonny Vaccaro
Uploaded: 2025-03-26T11:42:51.272Z
Duration: 1 min 20 s
Description: Sonny Vaccaro recounts the moment Michael Jordan's shot for North Carolina to win the NCAA Championship convinced him to sign the player for struggling sports brand Nike.

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Sonny Vaccaro recounts the moment Michael Jordan's winning shot for North Carolina in the the NCAA Championship final convinced him to sign the player for the then struggling sports brand Nike.

Sport

26 March