Wow. Who saw that coming?

The 2014 World Cup has been crammed full of magical moments, fantastic goals and great memories.

Sadly, Luis Suarez's 'bite' is now the biggest talking point of the tournament. One thing is certain, it won't be the last we hear about it.

Four-time world champions Italy are out of the World Cup but could Suarez's tournament be over too?

Thanks, as ever, for your company. It's been, erm, controverisial.

Image source, Getty Images

Uruguay captain Diego Lugano: "You saw this, really? You need to show me because I didn't see anything. Did you see it today or did you see what happened in other years. You couldn't have seen it today because nothing happened.

"The worst of everything is the attitude of Chiellini. He's a great player, with an enormous status. It doesn't correspond with Italian football. As sportsmen leaving the field, crying and appealing against a rival. As a man he disappointed me totally."

Daily Mirror chief sports writer Oliver Holt:, external "More than anything else, find what Luis Suarez did sad. Such a fantastic player but a man clearly deeply troubled.

"Even as someone who wanted England to beat Uruguay, impossible not to applaud brilliance of his goals and extent of his talent."

Italy defender Giorgio Chiellini: "It was ridiculous not to send Suarez off. It is clear, clear-cut. Then there was the obvious dive afterwards because he knew very well that he did something that he shouldn't have done."

Fifa vice-president Jim Boyce says football's world governing body 'must investigate' Luis Suarez.

Boyce adds: "I have watched the incident several times on television.

"There is no doubt Luis Suarez is a fantastic footballer but once again his actions have left him open to severe criticism.

"There is no doubt that Fifa must investigate this incident very seriously and take whatever action is deemed necessary."

Here's another photograph of the incident that is now the biggest talking point of the 2014 World Cup.

Ben Smith at Estadio das Dunas
BBC Sport

"Luis Suarez walks through the media mixed zone at Estadio das Dunas in a blur. He ignores cries of 'did you bite him, Luis?'."

Luis Suarez story is the top story on the Liverpool Echo website, external under the headline 'Luis Suarez in new 'bite' storm at World Cup'.

Owen Hamilton on text: Luis Suarez should be sacked by Liverpool and banned from football for life.

Robbie Savage
Former Wales international on Luis Suarez

Image source, AFP

"The worst thing is Luis Suarez played the victim. He went down holding his teeth."

Former England midfielder Danny Murphy
MOTD analyst

"The Italians only had to get a draw and it is their ill discipline with the sending off that cost them, not what Luis Suarez did or didn't do."

Image source, Getty Images

Uruguay coach Oscar Tabarez plays down the Luis Suarez incident and gets angry with the media when pressed on the issue.

"I'd like to see the images first before making any comment," he says. "If it happened, then the referee probably didn't see it.

"Despite mistakes (Suarez has made, he is the target of certain media, a certain press. It seems to me there's a certain animosity towards him."

Paul Cameron on text: Utterly bizarre incident with Suarez yet again. Disgraceful conduct warrants a very lengthy ban.

Richard Conway
BBC Sport

"Fifa do have the right to impose all football activity bans and that would include club level. They do have that option open to them but normally it would only apply to international football."

Umar Bashir:, external And with that bite, there goes Liverpool's title hopes for another year. Has to be banned for a year at least.

Steve Howes:, external Looks like Liverpool won't be able to rely on Suarez's goals next season. Daniel Sturridge is the only winner.

Former England winger Chris Waddle
BBC Radio 5 live

Image source, Getty Images

"Is Luis Suarez a role model for kids? There's no doubt he's a wonderful footballer, but he is a liability."

BBC News sports correspondent Natalie Pirks on Twitter:, external Both Frank Lampard and Jack Wilshere say they haven't seen the Luis Suarez incident but that he's a great talent and it would be shame for World Cup.

Phil McNulty
BBC Sport Chief Football Writer

"The Italy v Uruguay game was on television in Belo Horizonte's press box and there were murmurs and then general astonishment as the incident was replayed - providing a distraction from England's team game against Costa Rica.

"It is still dominating the topics of conversation here as the curtain was drawn on this game here almost the moment it finished. England manager Roy Hodgson might be glad it has diverted attention away from this winless World Cup."

Geraint Blackwell:, external Just seen the Luis Suarez incident. Inexcusable and indefensible.

MrMikeYoung2012:, external Do you want your kids to aspire to be Luis Suarez and look up to him as a role model?

Former England midfielder Danny Murphy
MOTD analyst

"It is not like Suarez has had anything done to him that bad. A tiny trigger, same as when he bit Ivanovic, a little thing sets him off. We can't think of words to describe how bad his behaviour is.

"I think there is something not quite right in him, some trigger than he can't control. I think in the celebrations he looked sheepish, as if he realised what he had done."

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