Brigg idea to give free fruit goes bananaspublished at 17:39 British Summer Time 9 April 2018
It's bananas how well an idea that started in Brigg to get more children eating fresh fruit is going!
Maria Simpson is a customer assistant at Tesco in the town and her free fruit idea has gone nationwide with more than 50 million pieces of fruit being handed out since it's introduction nearly two years ago.
There's now splitting favourites, bananas are the most appealing with more than 21 million snapped up by children while their parents are shopping.
Apples are the next favourite followed by oranges.
Maria says she's humbled her idea has taken off.
Quote MessageWe were finding that some children had never tasted a banana, they've never tried an orange or a had a bite out of an apple. They were scared of them for some reason but encourage them to try a piece and they're away"
Maria Simpson, Customer Assistant, Brigg Tesco